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Marketing Consultancy Overview

CTG offer a wide range of marketing consultancy service aimed at helping clients enter or grow existing business in the Asia Pacific region. Whether you are seeking the right import partner in a specific market or wishing to establish your own presence, CTG has the knowledge, experience and contacts to get your company established and your products to market.

These marketing services include:

  • Market research
  • Market Mapping
  • Competitor research and analysis
  • Market entry strategies
  • Market segmentation, targeting and positioning strategies
  • Brand positioning and marketing strategies
  • Pricing analysis and positioning strategies
  • Distribution analysis and strategies
  • Business plan construction
    • Breakeven analysis
    • Cash flow projections
    • Setup cost analysis
    • Profit and loss projections

CTG can also provide business development services for existing business such as:

  • Sales and support services to existing distributors / importers
  • Identification and establishment of potential distribution partners
  • Key account management
  • Product promotion exercises
  • Distribution mapping and reporting exercises

CTG can act as your eyes and ears on the ground, in the market, and provide real time information and feedback to ensure your business and products are exceeding your expectations.